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Shelley Paulson

Equestrian Advertising, Branding, and Portrait Photography

Equestrian Branding Photography

Tell your story and strengthen your equestrian brand through
high-quality, custom photography you'll love.

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Do you ever feel frustrated because you don't have enough quality images for marketing and social media?

Your equestrian brand speaks to a unique audience – horse lovers. To grab their attention, you need a steady stream of eye-catching, captivating images that appeal specifically to equestrians. But creating your own images is time-consuming and if you’ve tried it, you know photographing horses is not easy!

Having quality images for your brand doesn't have to be frustrating or complicated. In just one session, we can work together to create months of beautiful content that tells your story, reflects your brand, and makes you stand out from the herd.

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WHY A BRANDING SESSION?

Build Trust

Gain the trust of your customers by having unique images that tell your genuine story and reflect the hard work and excellence you've put into your brand.

Save Time

In just one session we will create enough images for months of content so you can get you back to doing what you love - running and growing your equestrian business.

Gain a Creative Partner

I'm dedicated to working alongside you to plan and create a library of creative, consitent images that show your brand in its best light.

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Shelley is a dream to work with! I had a unique request for product lifestyle photography but I could not be present. Shelley's communication was excellent and she quickly created a plan. I sent everything to her, she efficiently coordinated models and horses and kept me informed the entire way. The photos exceeded all of my expectations and I will definitely book another session. Seriously, you cannot go wrong working with Shelley!

Angela King, Spirithorse Designs

BRANDING SESSIONS INCLUDE

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Behind the Scenes Storytelling Images

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Headshot and Environmental Portraits

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Product Photography

Equestrian Branding Sessions also include a full lifetime commercial license.
Images are delivered at full resolution and pre-sized for social media.

SESSION ADD-ONS

Promotional Video Production
Video Clips for Web Sites and Social Media
Social Media Consulting

RATES

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Full Branding packages start at $1250.

Annual packages with quarterly sessions start at $4000 per year.

Product photography (without models) starts at $675.

For detailed pricing...

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Working with Shelley has always been a great experience.  Her knowledge of the horse, and her ability to capture beautiful images has been greatly appreciated at Buffalo Equine.  Her talents are both respected and admired in the equine and veterinary industries.  We have asked Shelley to use her photography and videography skills for our veterinary practice on numerous occasions.

Winstead Kirkpatrick, DVM, Buffalo Equine Clinic

HOW IT WORKS

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Discovery

Over video chat, I get to learn all about your story, brand, marketing goals, and vision for the session and the images we create together.

Planning

In order to make the most of our session, it's important we make a detailed shot list and mood board for how you want the photos to feel, choose a location, and discuss clothing and other items to bring to the session.

Session

This is the fun part! We spend 2-3 hours working together to tell your brand story through my lens.

Delivery

Within two weeks of the session, your images will be delivered in an easy-to-use online gallery. I will also send you a flash drive for long term safe-keeping.

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RECENT BRANDING SESSIONS

Branding Photography for Kyla Awes – Equine Chiropractor

Shelley Paulson’s Photography has impacted how those who visit our website and those who visit Freedom Farm 'see' us. Shelley instinctively captures both horse and human emotions, which is truly a gift because people are able to get a 'sense' of our heart and what we do through her work. Working with Shelley is pure joy, she naturally flows in conversation making all feel at ease forgetting they are being photographed. Thank you, Shelley, for blessing Freedom Farm!

Susie Bjorklund, Freedom Farm Therapeutic Riding Center

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Hi, I'm Shelley!

I am a lifelong equestrian and an Award-Winning Equestrian Photographer living in Minnesota.

Like you, I'm an equestrian business owner, and I understand how much pressure you feel to have high-quality content to share on social media and other marketing projects. I also know that you can't be your own photographer and it takes time and training to be able to create the kind of images that will represent your business with the kind of excellence and care you put into it every day.

I've been photographing horses for over 16 years and have worked with brands large and small to tell their story through photography. Will yours be next?

Not only does Shelley Paulson create the most amazing photographs, but she is also dedicated to promoting the safety and well-being of both horse and rider. As the owner of a startup business, Shelley provided me with photos that showcased my product, ID MyHorse Emergency Medical Information Tags. Additionally, Shelley believed in the product so much, she provided some tags to her customers. Clearly, she not only captures the essence of the bond between horse and rider, but she is also committed to helping them enjoy a long life together!

Nancy Spoolstra, DVM, ID MyHorse Emergency Medical Information Tags